Topic outline
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The course covers specific issues related to online shopping and consumer awareness, which young people often neglect or are unaware of. Therefore, the aim of the course is to cover the most important dimensions of consumer awareness in the digital world.
This course consists of 5 modules. We invite you to introduce yourself, go through the course materials at your own pace and take the assessments at your convenience. After completing all the steps, you can download your course completion certificate.
We wish you happy learning!
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Click above to read and download the Moodle Practical Guide for Learners and Trainers.
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Start discussions: 1 Post replies: 2
Welcome to the first discussion forum of our "Consumer Awareness" online course.
Take a minute to introduce yourself to your trainers and peers.
Task 1. Answer to at least two of your colleagues' posts. Click the Reply button to enter your response.
Task 2. Create a new discussion topic to introduce yourself. Click the Add a new discussion topic button to post to discussion. Write your name and country in the Subject.
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Forum
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By the completion of this module, trainees should be able:
- explain the significance of consumer rights and responsibilities in digital environments
- identify the areas where consumer rights and responsibilities relate to
- categorize those consumer rights which are commonly violated or neglected
- determine the interconnection between online and offline consumer rights and responsibilities
- examine different aspects of online entrepreneurship
- determine the quality of online advertising
- evaluate misleading information contained in digital advertising.
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- explain the significance of consumer rights and responsibilities in digital environments
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Objectives:
- to recognize common issues related to consumer awareness
- to understand consumers’ rights in online environments
- to critically analyze the information provided through online advertisements
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Start discussions: 1 Post replies: 2
Task 1: Write down your answers.
Task 2: Share them with your colleagues.
- to recognize common issues related to consumer awareness
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Receive a grade Receive a passing grade
- Gain your first Badge "Initiator"
- Gain your first Badge "Initiator"
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By the completion of the module, you should be able to:
- understand the basic ethical considerations and risks related to shopping online
- compare different online payment services such as PayPal
- examine several online sales websites based on their trustworthiness
- recognize ethical or unethical offers when shopping online
- describe the connection between consumers’ rights and refund practices
- recognize examples of ethical or unethical practices when advertising or selling products online
- determine the correct use of a credit card when shopping online
- interpret behaviors related to the addiction to online sales
- evaluate the terms and conditions of products sold and bought online
- apply safety measures when shopping online
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- understand the basic ethical considerations and risks related to shopping online
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Objectives:
- to recognize common ethical issues related on online selling and buying
- to understand how security and privacy can be protected while shopping online
- to become an ethical consumer
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Start discussions: 1 Post replies: 2
Task 1: Write down your answers.
Task 2: Share them with the rest of the participants and discuss.
Supplementary reading:
The challenges of copyright in the EU:
http://www.europarl.europa.eu/RegData/etudes/BRIE/2015/564380/EPRS_BRI(2015)564380_EN.pdf
Citing references:
https://libguides.reading.ac.uk/citing-references
- to recognize common ethical issues related on online selling and buying
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Receive a grade Receive a passing grade
- Gain your second Badge "Explorer"
- Gain your second Badge "Explorer"
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By the completion of the module, you should be able to:
- understand and identify different strategies and techniques of online marketing
- explain similarities and differences between traditional marketing methods and online advertising
- consider the format and structure of online advertisements
- explain why social media use specific marketing strategies
- determine the effects of email marketing
- recognize the influence which Youtubers, influencers and celebrities exert on consumers through online marketing
- evaluate online marketing techniques
- distinguish between different types of online marketing
- define risks behind online advertising
- justify the online marketing techniques on social media
- evaluate the role of Youtubers, influencers and celebrities in today’s online marketing and advertising
- match different types of online marketing to certain products and services
- critically evaluate online advertisements
- understand and identify different strategies and techniques of online marketing
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Objectives:
- identify the ways online marketing takes place
- understand the importance of critical thinking
- realize the best ways to avoid risks related to online advertising
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Start discussions: 1 Post replies: 2
Task 1: Discuss and answer the questions
Task 2: Share the steps to take to block cookies and phishing.
Task 3: Reply twice to your colleagues.
- identify the ways online marketing takes place
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Receive a grade Receive a passing grade
- Gain your third Badge "Researcher"
- Gain your third Badge "Researcher"
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By the completion of the module, you should be able to:
- understand the differences and similarities between online and offline entrepreneurship
- detect the ways to become an online entrepreneur
- realize the potential risks of becoming an online entrepreneur
- identify the current trends of online entrepreneurship
- present the importance of the General Data Protection Regulation
- evaluate different online entrepreneurial initiatives
- critically think on the advantages and disadvantages of becoming an online entrepreneur
- determine the factors that differentiate a successful online entrepreneur and an unsuccessful one
- understand the differences and similarities between online and offline entrepreneurship
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Objectives:
- identify the types and features of online entrepreneurship
- realize how online entrepreneurship affects you as a customer
- understand potential implications of becoming an online entrepreneur
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Start discussions: 1 Post replies: 2
Task 1: Discuss and answer the questions
Task 2: Reply twice to your colleagues.
- identify the types and features of online entrepreneurship
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Receive a grade Receive a passing grade
- Gain your fourth Badge "Expert"
- Gain your fourth Badge "Expert"
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By the completion of the module, you should be able to:
- understand the rights and responsibilities all consumers have
- detect the differences between online and offline rights and responsibilities
- realize common threats to consumers’ rights
- identify responsible and irresponsible behaviors when shopping online
- understand the process of consumer dispute resolution in the E.U.
- understand the rights and responsibilities all consumers have
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Objectives:
- identify the ways consumers’ rights can be violated
- understand the importance of consumers’ rights and responsibilities
- realize the best ways to exercise rights and responsibilities as a consumer
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Start discussions: 1 Post replies: 2
Task 1: Discuss and answer the questions
Task 2: Share ideas on how / when to exercise rights and responsibilities to avoid risks when consuming products online
Task 3: Reply twice to your colleagues
- identify the ways consumers’ rights can be violated
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Receive a grade Receive a passing grade
- Gain your fifth Badge "Maestro"
- Gain your fifth Badge "Maestro"
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You have reached the end of the course.
Congratulations going through all the online course modules!
The link "Download your certificate for the Consumer Awareness course", will be available upon completing all the tasks listed below.
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Acknowledgement. This learning material has received funding from the European Commission under the ERASMUS+ Grant Agreement 2019-3-RO01-KA205-078053, “Strategic partnership to develop open educational resources for teaching digital citizenship - DIGCIT”.
Disclaimer. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein.
Copyright notice. CC BY. This license allows reusers to distribute, remix, adapt, and build upon the material in any medium or format, so long as attribution is given to the creator. The license allows for commercial use. © 2020 - 2022 DIGCIT Consortium